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The process and art of combining text and graphics and communicating an effective message design logos, graphics, brochures, newsletters, posters, signs, and any other visual communication is a formal, short definition of graphic design. Today's graphic designers often use desktop publishing software and techniques to achieve your goals.

Graphic design is a creative process, most often between a client and a designer and usually completed in conjunction with producers of form (ie, printers, programmers, signmakers, etc..) - Executing order to convey a specific message (or messages) target audience. The term "graphic design" can also mean artistic and professional disciplines, all communication and presentation to the Focus. As a whole, the field is also often referred to as Visual Communication or Communication Design. Various methods are used to create and combine words, symbols, and images to create visual ideas and messages. Graphic designers can use a variety of methods are used to create and combine words, symbols, and images to create visual ideas and messages. Graphic designer may use typography, visual arts and page layout techniques to provide the final score. Graphic design is often associated with the process (designing) by which the communication is created and the products (designs) which are generated by their common use of graphic design identity (logos and branding), web sites, publications (magazines, newspapers and books), advertisements and product packaging. Product packaging, for example, might include a logo or other artwork, organized text and pure design elements such as shapes and colors, to unify the piece. Composition is one of the most important features of graphic design especially when using pre-existing materials or of different elements.
Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a particular audience. The main tools are image and typography.

Video Design
Designers create images to represent the ideas their clients want to communicate. Images can be incredibly powerful and compelling tools of communication, transmit not only information but also moods and emotions. People respond to images instinctively based on their personalities, associations, and previous experience. For example, you know that chili peppers are hot, and this, together with the image creates a visual pun knowledge.

Image-based design, the images must carry the entire message, there is little, if any words to help. These images may be photographic, painted, drawn, or graphically in manifold ways. Visual design work, a designer determines that a particular case, a picture really is worth a thousand words.

Type Design
In some cases, designers rely on words to convey a message, but they use different words from the ways writers do. Designers, what the words look like is as important as their meaning. Visual forms, printing (printed word) or handmade lettering, communication, designed to perform many communication functions. They can hold their attention on a poster, identify the product name on a package or a truck, and a running text printing of the book is doing. Design experts to provide information in print or on film, packaging, or signs of a visual form.

If you look at "ordinary" printed page of running text, what is involved in designing such a seemingly simple page? Think about it, what do you do if you were asked to rearrange the page. Would you like to change the font or type size? Do you want to split the text into two narrower columns? What about the margins and the spacing between the paragraphs and lines? Do you want to indent paragraphs or begin them with decorative lettering? What other kinds of treatment can give you the page number? Would you like to change the conditions of a large, possibly using italics or underlining? What other changes might consider, and how they affect how the reader reacts to the content? Designers evaluate the message and audience type-based design in order to make these kinds of decisions.

Video and type
Designers often combine images and typography client's message to the audience. They explore the creative possibilities presented words (typography) and images (photography, illustration and fine art). It is up to the designer not only to find or create appropriate letterforms and images but also to establish the best balance between them.

Designers are the link between the client and the audience. On the one hand, the client is often too close to the message to understand various ways in which it can be made. The audience, on the other hand, are often too broad to have any direct impact on how communication is presented. What's more, it is usually difficult audience creative process. Unlike client and audience, graphic designers learn how to create a message and how to present it successfully. They work with the client to understand the content and purpose. They often collaborate with market researchers and other specialists to understand the nature of the audience. Once a design concept is chosen, the designers illustrators and photographers to work with as well as with typesetters and printers or other production specialists to create the final design product.

The trademarks, logos, and logos
Symbols and Logos forms of information or identifiers are special, very compressed. Symbols are certain ideas or abstract representation of identity. Capacity Building Scheme (CBS) "eye" and the active "television" are symbolic forms, which we learn to recognize as representing a particular concept or company. Logos corporate identity is based on a special printing word treatment. Some identities are hybrid, or combination of symbol and logo. In order to create these identifiers, the designer must have a clear vision of the corporation or idea to be represented, and the audience to which the message is directed.

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