As a business owner, want to keep costs low, but one area not to cut costs in is your sales department. No matter the type of business, without someone answering sales calls, this could break your business. Your revenue is your business’ lifeblood, and it should be the last area you seek to eliminate expenses.
Businesses are often hard-pressed to find quality sales people, and often do not know where to begin in structuring their sales call handling. In fact, many businesses still send potential new clients to voicemail, and sometimes may not even have a sales line at all, but instead just an email address on a website. This is one of the greatest mistakes of any business. With every missed call, or the more difficult you make it for a new customer to reach you, is another missed opportunity.
In a country that demands and expects instant satisfaction and information, if you do not have someone Answering Service calls whenever they come in, then your business is going to losing revenue. Just think for a minute, when was the last time you called a business having interest in their products and services and left a voicemail? Did you expect someone to talk to you, especially when you had an immediate question that was important to your buying decision? Surely, you have been there, and you know how frustrating that can be. That same feeling is what your potential customer is feeling when they call your business should you not answer. While leaving voicemail has its place, customers want immediate response. There is nothing that says service like a live person answering the phone and answering your questions. As you likely experienced, it is much easier to just call the next company on your list, instead of leaving voicemail or going to the trouble of sending and waiting on an email response.
It is imperative to the functioning of any company for you to understand that sales calls are the most important calls that you have, as they keep bringing in new customers. Therefore, sales calls need to be treated with care and immediate response.
One of the best solutions to this problem is to hire a 24 hour Business Answering Services. No, such a service is not just for doctors. Businesses all over are beginning to see the importance of having their sales calls answered by a live person when the office is closed, in order to obtain caller information and interest immediately. If you business is closed, your customer may forget to call back or do a quick Google search the next day for the same service and find another company, or they may just call the next business on their list and find a company that answers and take their information request. This is why you need to get the caller’s information right away.
There are a number of answering service solutions out there that might help produce a good result in streamlining your sales calls. One company that primarily deals with small businesses is Live Medical Answering Services. Their website of www.liveanswering.net expresses how they treat business calls and provides some excellent pricing packages and options, and LAN’s service provides immediate email and text delivery of the information collected from the caller. Not any answering service will do, but if you find the right one, it could help bolster your sales and improve call handling one hundred fold.
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